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Marc-Anthony Arena

Advisor

Role and Company

President, Teknosophy, LLC

Expertise

20 years experience in information technology

Location

Rochester , NY

About Marc-Anthony

My name is Marc-Anthony Arena, I'm President of Teknosophy, LLC. I have a degree in Business Management from Rochester Institute of Technology, with a concentration in Entrepreneurship. I'm the author of How to Protect Yourself from Your Computer, I'm the host of WYSL's The Computer Exorcist Show, and I teach folks nationwide how to become superb IT technicians.

At a conference a retiree once told me, "I hope you fail, because that's when you learn how to succeed."

By the way, if you want to start a business, write down a business plan. It doesn't have to be huge, just include the following categories:

Executive Summary
Write a few paragraphs to introduce the idea to someone and why you think it's a great idea.
Table of Contents
Industry Analysis
Talk about the current state of the industry and what it lacks.
Company Description
Talk about how you'll form your company, eg LLC, Inc, etc.
Describe who'll own it, where it'll be located, how it'll grow
Product Description
Give details about your product or service
Marketing Plan
How are you going to sell this?
Organizational Plan
An organizational chart of you, your lawyer, accountant, partners, and employees.
Assessment of Risk
Your strengths, weaknesses, and what opportunities and threats you foresee
Financial Plan
How are you going to make money? Talk about what you'll need on day one, and estimate what you'll need and make for the first 24 months.
Appendix
Cite any works

Note that as soon as you register a company, billions of people will send you letters in the mail desperately, hoping to take money from you. Careful with things from "Compliance Department" - they're not the government, they're a scam company out of California trying to sell you posters you don't need. Also beware of "search engine" gurus. They'll charge you hundreds of dollars a month for false hope!

Send a message

Marc-Anthony has volunteered to be available for private messages. Feel free to send a conversational message but remember to be succinct and mindful of the other person’s time.

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Articles by Marc-Anthony

4 years ago

Coming Back to a World that Lacks Urgency

I've heard it a lot. Veterans leave the service and get a job in the corporate world... but they can't...

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Marc-Anthony's Recent Answers

8 years ago

How can I get to get solar installation company subcontractor for my Solar Business

Hi Christianah, Thank you for your service! I'm honored to have the chance to offer whatever advice I can. If...

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8 years ago

I am a veteran with BA in Business Administration. I am struggling to find a career/job in this field. What can I do to get into the Federal Government?

Hi Bridgette, Thank you for your service! Aside from teaching at various yoga studios around your area, I've got a...

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8 years ago

How do I get the ball rolling on my small business idea?

Jessica, Thank you for your service! The main thing you need to start your own show is courage, and we...

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8 years ago

Is an employer more willing to consider hiring someone with an associates versus bachelor's degree in cyber security?

MIchael, Either 2 or 4 year degree is fine. 2 will suffice, especially if you switch to a cyber security MOS, and especially...

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7 years ago

Will you help us? Army Captains starting Business

OH YES! I'm writing a book, coming out in the next few weeks, called How to Protect Yourself from Your...

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